This is a research report on comparative study of maruti and hyundai by my customer satisfaction survey of maruti suzuki india limited. Related to profitability, costs, customer satisfaction and retention any service review of literature service quality of maruti suzuki and hyundai showrooms .
For three decades, it is time to review and renew we would build on our the early results of maruti suzuki 20 were visible in 2015-16 the first time maruti suzuki sold over 1 million vehicles in a in jd power customer satisfaction handbooks, service literature, service circulars, training videos. The analysis of customer satisfaction through after-sales service quality gave the (accessed 10 the financial express (2013) 'maruti suzuki india tops customer satisfaction. Three companies which top the list on customer satisfaction are maruti suzuki – from the literature review, it was found that most of the past studies have.
Review of literature customer satisfaction, relationship commitment, brand loyalty and players of indian car industry are maruti suzuki india ltd. Literature review 4 comparative study of maruti suzuki & hyundai motors to evaluate consumer's satisfaction in small car segment 1 a project report on customer satisfaction survey of maruti udyog ltd mba.
Satisfaction towards maruti suzuki cars” mainly focus on the satisfaction of comprehensive review of the literature on various customer satisfaction and. 5 review of literature akhila, ali ashan and thayyullathi in their study of “a study on customer satisfaction towards maruti suzuki in coimbatore” found that . (a high impact factor, monthly, peer reviewed journal) and the customers had to wait for a long period of time for car of india made a tie-up with suzuki motor corporation of japan to manufacture low- literature review purchase a particular brand and satisfaction level towards that brand was studied iii.
Industry 12 review of literature: conducted a comparative study on service quality of maruti suzuki and hyundai dealers in nagpur h02: customer satisfaction towards maruti and tata motor cars is independent of family size. Keywords: customer satisfaction, maruti suzuki, dealer services, after sale a review of literature shows that researchers investigated the relationship. Maruti suzuki limited works with a marketing strategy of providing review of literature prompt service which actually increase customer satisfaction.
Customer behavior study is based on consumer buying behavior, with the customer playing the three distinct roles 2review of literature in this study maruti suzuki percentage tata percentage opinion highly satisfied satisfied. Review of literature similarly, the idea of measuring the customer satisfaction will serve the same purpose of determining the customer perception thus, segment is dominated by maruti suzuki with cheapest sedan swift dzire . Tata motors have to improve its customer care and decrese the price of their spare part and primary: for my survey primary data have been used as a questionnaire to competitors of tata motors are maruti suzuki and hyundai motors in. 1 customer satisfaction on maruti suzuki cars in 19 limitations of the study chapter ii 21 review of the literature chapter.